Physical AI & Exoskeletons
Co-CTO · CPO · Physical AI

Norma Steller

Engineering and product leader building
Physical AI for the world's hardest jobs —
in logistics, healthcare, and manufacturing.

Norma Steller Portrait
Norma Steller
Co-CTO & CPO
Physical AI · Product · Leadership
Expertise

Where engineering meets impact

01
Product Leadership
From roadmap to shipped product. I build and lead cross-functional teams that turn complex hardware-software problems into real-world solutions.
02
Physical AI &
Exoskeletons
10+ years building wearable robotics and Physical AI systems for logistics, healthcare, and manufacturing — from first concept to market.
03
Engineering
Leadership
I bridge the gap between technical depth and strategic direction — and get things built.
04
Prioritization &
Discovery
I align teams around the right problems. Continuous discovery, evidence-based prioritization, and frameworks that actually hold up under pressure.
05
GTM &
B2B Strategy
From Prosumer to enterprise: go-to-market strategy for deep tech products with long sales cycles and complex buyer journeys.
06
Team &
Culture
Building teams that own their work. I focus on coaching, ownership structures, and the psychological safety that lets people do their best work.
Experience

Where I've built

2025 –
Co-CTO & CPO
Advanced Bionic Systems — Physical AI & exoskeleton startup
2022–25
Co-CTO & CPO
German Bionic Systems — shipped the world’s most powerful industrial exoskeleton
2019–22
Head of IoT
German Bionic Systems — launched AI-connected exoskeleton & IoT SaaS platform
2018–19
Product Manager
German Bionic Systems — proof of concept for IoT-driven robotic exoskeleton
2018
Engineering Manager
Omio (GoEuro) — technical integrations across 18 European markets
2016–17
Technical Project Manager
Omio (GoEuro) — agile transformation & near-shore delivery
2016–17
Product Manager
Smava — launched “Kredit2Go”, DACH’s first fully digital instant loan
2015–16
Product Manager
Neuraum Ventures — mobile-first relaunch of fertighaus.de
2013–15
Product Manager Mobile
Tab Ticketbroker · Mobile Event Guide — mobile event ticketing & apps
2011–12
Customer Advocate
VZ Netzwerke (studiVZ) — customer advocate for 17M+ users
Contact

Let's talk

Whether you're looking to collaborate, talk shop about Physical AI, or just say hello — I'm happy to connect.

Based inBerlin area, Germany
LanguagesGerman, English
Send me an Email